CLIENT:

An international spirits production and distribution firm

OBJECTIVE:

A sales incentive

FORMAT:

From pre-meeting information prepared to ease travel, to on-site greeting, 24-hour a day support staff and on-site schedule change updates, creative planning was essential to maximizing the event budget. The three-day event included:

• A Fiesta themed welcome reception and poolside dinner at the hotel
• 24-hour-a-day hospitality suite
• Optional tours and activities
• Group dinner at informal, local restaurant
• Farewell celebration dinner including a sunset cruise to the dinner location

LOCATION:

Cancun, Mexico

HOTEL:

The best Cancun has to offer, located in the midst of the area's acclaimed nightclubs. This location afforded these award-winning salespersons the freedom to visit many of the clubs - an important nuance for those working in the spirits industry.

RESULTS:

Attendees commented that this was "the best planned" company-sponsored event they had attended.

SERVICES PROVIDED:

• Site and supplier selection and negotiations
• Event name and logo development
• Pre-meeting information on destination
• Design, copy and production of individual "Pocket Agendas"
• Entertainment, tours and activities
• Ground transportation
• Gift selection and production
• Food and beverage recommendations
• Planning budget and final cost reconciliation